At Campbell, we’re inspired by one of our early leaders, Dr. John Dorrance, who pioneered the way good, affordable food was made in America. Nearly 150 years later, we’re continuing to reinvent the food industry.
We live in a world where information is more available and accessible than ever. That means consumers have resources beyond a mere label to learn about where their food comes from, how it’s grown, and why certain ingredients are used. The call for greater transparency has become unmistakable, that’s why we’re going beyond the label and UnCanning the questions people have about food.
Our Purpose, Real food that matters for life’s moments, has fundamentally changed the way we do business. It serves as a filter for our decision making—from ingredients and suppliers to our positions on important issues facing the industry. It’s also changed how we engage with consumers, and now more than ever, we believe this relationship is built on trust.
I can assure you, this is just the beginning. Every day, Campbell’s is defining the future of food, and we’re excited to start a conversation about that future at the intersection of technology, health, and well-being.
The world has changed a lot since John Dorrance revolutionized the food industry. Big challenges lie ahead, and we’re excited to meet them head on, all while continuing to make real, quality food accessible to all.
Chief Sustainability Officer, Campbell Soup Company
How do we plan on making real food accessible for all? Listen to Master Chef Tom Griffiths explain in our podcast, UnCanned.